“You can’t teach an old dog new tricks.”, let’s set this straight. While older dogs can indeed learn new tricks, it’s true that changing the mindset of older people can be a bit tricker to say the least. Little like trying to teach your grandpa how to use emojis – not impossible, but definitely a challenge!

However, we believe that we could make a much greater and lasting impact by focusing on the younger generation instead! These guys are the(ir) future!🐾

The mission of our new education project is to go from school to school with a dog or two and break the cycle of misconceptions that eventually resulted in many generations fearing dogs, but also show kids how to behave around dogs in order to stay safe. We hope that through interactions with the dogs, we can plant a seed and create positive experiences so the kids get a new perspective on what dogs truly are. Their friends.

But planted seeds need water.
How can we nourish what the children just learned when school is over and maybe even start a conversation within the family once at home?
Here’s our idea: Let’s provide each child with an education booklet!